Posts Tagged search

My nonprofit is in “the cloud”! – What does that mean?

My nonprofit is in “the cloud”! – What does that mean?

Have you recently read an article or attended a webinar where you were told that your data or software had to be in “the cloud”? Worse still, if you weren’t in “the cloud”, then your organization was exposed to all sorts of risks, problems and unnecessary costs? There’s a reason why a visible mass of condensed water vapor floating in the atmosphere came to be used to describe a particular state of data and software. Like their meteorological namesakes, data clouds can be life sustaining, or they can rain down havoc on your business, wash […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

Data drives better digital marketing for nonprofits

Data drives better digital marketing for nonprofits

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. While we use terms like “donor” and “constituent”, they are “consumers” too. We can learn a lot about reaching donors more effectively by keeping an eye on what our corporate retailing counter parts are doing to reach consumers. For example, Epsilon, a consumer brand loyalty expert, published a short report on […]

About Samantha Carr

Samantha is a Marketing Specialist with Third Sector Labs. She manages TSL's "steady drumbeat", communicating data best practices that enable nonprofits to be more successful.

Read more

More fundraising software = more data headaches

More fundraising software = more data headaches

Technology both simplifies and complicates our lives. Nowhere is this more true than in the nonprofit sector. Let’s face it … there is a direct relationship between the number of fundraising software systems we are using and the data problems we are creating for ourselves. More fundraising software = more data headaches. The solution = taking control of your data. What sort of fundraising software are we talking about? There’s a lot. Start with contact databases, donor management systems, and CRMs. Add to that volunteer management and event management. Next, email marketing […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

Fundraising strategy, technology and data Q&A with Chris Goodman and Gary Carr

Fundraising strategy, technology and data Q&A with Chris Goodman and Gary Carr

Third Sector Labs recently co-hosted a fundraising strategy webinar with Chris Goodman, SVP of Strategy & Marketing for 2Dialog. The topic – “Drive Your Fundraising Success with Strategy, Smart Technology and Better Data” – focused on the importance of aligning fundraising strategy, technology and a data in order to maximize the efficiencies of all three. We had also blogged earlier on the topic vis-a-vis the changing fundraising paradigm we are experiencing across the third sector. Chris and Gary Carr, CEO of Third Sector Labs, led a lively discussion, and both stayed as long as they […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

Successful digital marketing requires good data

Successful digital marketing requires good data

Successful digital marketing isn’t easy these days. It requires a lot of work. In particular, successful digital marketing requires that you provide good, useful content to your audience. Not keywords and buzzwords – those days of SEO optimization are gone. We are talking about meaningful, data-enriched content. Otherwise, your message is going to be choked out in a very crowded market space. What’s going on? Think about it. How many of your competitors spend huge amounts of money manipulating the mechanics of website SEO in the hopes that their organization […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

It’s time to rethink nonprofit data

It’s time to rethink nonprofit data

Data. It’s the four-letter word that seems to be on the lips of just about every executive in the nation. It is being called the ‘new oil’ of the 21st century, the fuel that will power our interconnected, information economy. Make no mistake – data is as important to nonprofit organizations as their for-profit cousins. The Chronicle of Philanthropy said as much in a recently published article about how nonprofits are beginning to user their data more effectively. Unfortunately, many if not most of today’s nonprofit organizations focus a disproportionate […]

About Doug Rekenthaler

Doug has spent more than 20 years delivering a wide variety of support to nonprofit organizations. He was instrumental in establishing the American Red Cross’s Web services in the late-1990s, later moving on to deliver consulting and technology services to numerous nonprofits including UNICEF, National Geographic, World Wildlife Fund, the Nature Conservancy, and dozens more.

Read more

Follow Us

Subscribe to Our Newsletter