Posts Tagged communication

How to forecast fundraising risk before your walkathon stalls

How to forecast fundraising risk before your walkathon stalls

Can the risk to your next fundraising effort be forecast in advance through some basic data algorithms? The answer is a resounding ‘yes,’ which should be good news to nonprofit organizations concerned about recent news articles portraying the declining fortunes in walkathons and other popular team-building events. Throughout the early 00’s these team-building events enjoyed enormous popularity with their nonprofit sponsors and the participants who joined them. Walkers, runners, bikers, climbers, and a host of other participant types leveraged Web tools to enjoin friends, family, colleagues and others to sponsor […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

Does your charity have too much data?

Does your charity have too much data?

How do you know when your organization is storing too much data? We were asked this question recently – and it’s a great question. In fact, being in the nonprofit data services business, we get asked lots of questions about how to obtain more donor data, better data, the right data. Few customers ask us “When is there too much data?” There isn’t a simple answer. Let’s use donor data for our discussion. Did you know that too much donor data can lead to bad decisions and fundraising mistakes just […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

More or better: Which donor strategy is preferred?

More or better: Which donor strategy is preferred?

Looking at the charity sector at the macro level, statistics are reassuring.  Giving has been recovering since the financial crisis of 2008. This past summer, sources reported that year-over-year growth in charitable giving for 2012 continued at a steady pace of 3.5%.  The largest sectors receiving donations continue to be religious institutions (32%), education (13%) and social services (12%).  Online giving remains a relatively small part of the total at $316B, yet it also continues to outpace all giving (up anywhere from 11% to 17%, depending on the source and […]

About Gary Carr

Gary is the founder and president of Third Sector Labs. With more than 20 years of experience delivering software and data solutions to a wide variety of clients, Gary turned his attention to the overwhelming problem of data. Third Sector Labs is committed to making sense of data for the nonprofit industry.

Read more

Does your data tell you how to communicate with donors?

Does your data tell you how to communicate with donors?

A local food bank has been using a custom contact management database built in Microsoft Access. It supports 15,000 or so contacts, and it suits their purposes just fine. Reviewing their data structure recently, we noted that they were tracking the following communication data about their donors: home address, work address, one or more email addresses, phone, mobile phone, work phone. Mapping data to business, we asked about their communications plan. It looked something like this: • Two direct mail appeals annually • Quarterly e-newsletters via Constant Contact • Ad […]

About Doug Rekenthaler

Doug has spent more than 20 years delivering a wide variety of support to nonprofit organizations. He was instrumental in establishing the American Red Cross’s Web services in the late-1990s, later moving on to deliver consulting and technology services to numerous nonprofits including UNICEF, National Geographic, World Wildlife Fund, the Nature Conservancy, and dozens more.

Read more

Follow Us

Subscribe to Our Newsletter