Blog

Welcome to the Third Sector Labs blog. We cover a variety of data-related and fundraising issues for nonprofits, hoping to provide unique insights and share best practices. Data is overwhelming every industry … you aren’t alone … we can help! Subscribe to the Third Sector Labs blog by email today!

What’s up with consumer data privacy?

What’s up with consumer data privacy?

The topic of consumer data privacy is getting more and more attention in the media and on Capitol Hill. Personal identity theft. Hackers getting millions of credit card records. The NSA monitoring everything from email to phone calls. The topic of consumer data privacy has had the attention of Capitol Hill for some time. A few months back, we provided an update on steps taken by Senator Rockefeller’s Senate Committee on Commerce, Science and Transportation to expand its investigation into the data brokerage industry. There’s been a lot of recent […]

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Technology, data and fundraising: is it getting too complicated?

Technology, data and fundraising: is it getting too complicated?

We have been asking nonprofits a very important fundraising question, and getting some surprising results. The question: Is it easier or more complicated to execute a fundraising campaign today than it was 5 or 10 years ago? The answer is overwhelmingly ‘more complicated’. Ouch! What about all this new technology that we should have mastered by now? What about access to great data that helps us to understand the outcomes being produced by our programs and to know our donors and their interests better? And shouldn’t we be able then […]

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‘Why don’t you have a nonprofit data management plan?’ Q&A with Debbie Snyder and Gary Carr

‘Why don’t you have a nonprofit data management plan?’ Q&A with Debbie Snyder and Gary Carr

Third Sector Labs recently co-hosted a data management webinar with Debbie Snyder, VP of Sales & Marketing for Adcieo. The topic – “Why don’t you have a data management plan?” – focused on why you need, and how to create, a nonprofit data management plan. We had also blogged earlier on the topic. Debbie and Gary Carr, CEO of Third Sector Labs, co-presented. The purpose of this post is to share the results of an interesting survey from the beginning of the event, as well as the great attendee follow-up Q&A.  As always, if you […]

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What’s in your data management plan?

What’s in your data management plan?

If your data isn’t getting better, it’s getting worse.  — TSL data expert Those are words we live by. And no, we aren’t simply advocating some chaos theory about data. Unfortunately, it’s true … and the only way to combat the problem is examine what’s in your data management plan. What’s going on? Organizations in every industry today dependent on good data to be successful. It’s no different for nonprofits, and donor data is at the top of the critical care list. The problem that every nonprofit faces, however, is that […]

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Fundraising strategy, technology and data Q&A with Chris Goodman and Gary Carr

Fundraising strategy, technology and data Q&A with Chris Goodman and Gary Carr

Third Sector Labs recently co-hosted a fundraising strategy webinar with Chris Goodman, SVP of Strategy & Marketing for 2Dialog. The topic – “Drive Your Fundraising Success with Strategy, Smart Technology and Better Data” – focused on the importance of aligning fundraising strategy, technology and a data in order to maximize the efficiencies of all three. We had also blogged earlier on the topic vis-a-vis the changing fundraising paradigm we are experiencing across the third sector. Chris and Gary Carr, CEO of Third Sector Labs, led a lively discussion, and both stayed as long as they […]

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Navigating the fundraising paradigm shift with data

Navigating the fundraising paradigm shift with data

There’s a fundraising paradigm shift going on. Fundraising experts, strategists, consultants all know it. The fundraising paradigm shift is written about in books and blogs, and discussed at conferences. The challenge is that we are in the middle of a journey with a fuzzy destination. But isn’t that what all paradigm shifts are – a journey? We can describe parts of it, but we can’t tell you about the whole journey with certainty until it has been completed. What do we know about it? The fundraising paradigm shift is happening […]

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Successful digital marketing requires good data

Successful digital marketing requires good data

Successful digital marketing isn’t easy these days. It requires a lot of work. In particular, successful digital marketing requires that you provide good, useful content to your audience. Not keywords and buzzwords – those days of SEO optimization are gone. We are talking about meaningful, data-enriched content. Otherwise, your message is going to be choked out in a very crowded market space. What’s going on? Think about it. How many of your competitors spend huge amounts of money manipulating the mechanics of website SEO in the hopes that their organization […]

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Donor data migration Q&A with Jay Love and Gary Carr

Donor data migration Q&A with Jay Love and Gary Carr

Third Sector Labs recently co-hosted a donor data migration webinar with Jay Love, the CEO of Bloomerang. The topic – “Nonprofit data migration: Why you can’t take it all with you” – generated a lot of interest. We had also blogged earlier on the topic. Jay and Gary Carr, CEO of Third Sector Labs, led a lively discussion, and both stayed as long as they could after the event to answer questions. Unfortunately, not every donor data migration question could be answered, and so we wanted to share more of the […]

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It’s time to rethink nonprofit data

It’s time to rethink nonprofit data

Data. It’s the four-letter word that seems to be on the lips of just about every executive in the nation. It is being called the ‘new oil’ of the 21st century, the fuel that will power our interconnected, information economy. Make no mistake – data is as important to nonprofit organizations as their for-profit cousins. The Chronicle of Philanthropy said as much in a recently published article about how nonprofits are beginning to user their data more effectively. Unfortunately, many if not most of today’s nonprofit organizations focus a disproportionate […]

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Nonprofit data migration: Why you can’t take it all with you.

Nonprofit data migration: Why you can’t take it all with you.

You’ve gone through all the planning, testing, evaluating, and decision-making necessary to find the best CRM solution for your organization. Which means the really important work is done, right? Half-right. Your nonprofit must avoid the most common mistake made in a nonprofit data migration – trying to load all of your old data into your new CRM. Odds are it can’t be done, nor should you want to. Donor data means big challenges – and opportunities Obviously, a CRM system is incredibly important to every nonprofit’s fundraising success. But its […]

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